Brand Image
Our brand image is the result of the way the public perceives your company, products and services. It goes much further than a simple logo and imagery to include tangible and intangible elements. It is a 360 degrees experience which has the potential to influence purchasing decisions and should therefore be taken extremely seriously.
BRAND DEFINITION
To build a strong brand positioning and positively influence public’s perception, the first step is to understand your own value and vision:
- Reworking brand story
- Identification of brand values
- Points of differentiation
- Strengthening brand image (logo, branding, messaging, etc)
BRAND VALUATION / PROTECTION
Brands now hold real value on the balance sheets and can sometimes be worth even more than tangible assets. Protecting this value starts with simple registration and administrative back-end work:
- Patent and brand registration
- Intellectual property rights, etc.
REZO EUROPA SL
Avenida Conde de Sallent 19 , 2•, 2a
07003 Palma
España